Tuesday, November 5, 2019
How to proofread business documents - Emphasis
How to proofread business documents   How to proofread business documents  The meeting room is booked and youre waiting for your clients to  arrive. The reception is strangely quiet and no-one turns up. Its a  mystery.  After 15 minutes, you resort to re-reading the invitation you sent  out, and a horrible realisation dawns on you: instead of writing there  will now be a meeting, you wrote there will not be one.  Such a costly mistake is down to a simple slip of the fingers that  could have been picked up through proper proofreading, of course. But  such a simple-sounding process is not so simple to get right unless you  know the proper techniques.    Love is blind  As the writer of a document, its harder to spot any errors in it.  You know what you meant to say, and so your brain will conveniently skip  over missing words, typos and jumbled sentences. For this reason, its  always best to get someone else to proofread your work. But even then,  if your colleague doesnt have a toolkit of proofreading techniques,  they can wade through your words without really improving your work.  Whether youre writing for an internal or an external audience  you  need to make sure that your writing is accurate. This means always  checking your work (and that of others) thoroughly. A speedy skim before  you hit the send button or distribute a document will rarely be enough.  It is one thing for your colleagues or clients to snigger over a  humorous typo and quite another to find yourself in legal or financial  hot water because of an overlooked error. So follow the tips below to  make sure your business writing says what you want it to.  Seven ways to proofreading success    Print out a hard copy while proofreading on screen. Arm  yourself with two copies. Its likely that errors will stand out in one  version even if youve glided over them in the other.  Ensure the document makes sense. Correcting grammar and  punctuation can often seem to be the point of proofreading. But your top  priority should be ensuring the document is readable. If its difficult  to understand, change it. Remember, plain English is best, so weed out  all the complicated words and replace them with no-nonsense  alternatives.  Use your computer spellchecker. But remember that Bill Gates  doesnt have all the answers. Your spellchecker doesnt read for sense,  only accuracy  it doesnt know whether you mean mountain peak or  peek. So dont be a slave to it. Always use a dictionary if youre not  sure.  Use a pencil to point to every single word. Scientists have  found that in normal reading we dont scan every word. Instead, our eyes  move in little jumps, fixating on key words. Using a pencil and ruler  slows your brain down.  Check the title or headline. Its easy to overlook the most  obvious thing on the page and get bogged down in the details. Also, make  sure the title is relevant to the document.  Check telephone numbers by calling them. Its surprisingly easy  to transpose numbers when writing them. Misplacing one digit can ruin a  marketing campaign, for instance. Dont waste valuable time and money  by sending out documents with incorrect phone numbers.  Make sure youre not the only person to read the last proof. If  the document is important and youre the only one whos seen it, hold  fire until you can get a second pair of eyes to see it. Show your  colleagues these proofreading tips and make sure they follow each one  before giving you the go-ahead.    Getting to the good stuff  You now have a beautifully proofread piece of work thats  grammatically correct, accurate and makes sense. But unless its written  in a punchy style, you cant guarantee that your readers will sit up  and take notice. The next step is to read through and make sure that  every word counts. For instance, you may be able to squeeze a whole  paragraph into a short newsletter item simply by removing wasteful words  here and there. Change It was some time in the long hot summer of  1976 to In the summer of 1976 for example. Unless youre writing a  novel (or a piece about the weather), you can take out the adjectives.  Your readers will thank you for getting to the point. And if you  improve your colleagues work, theyll no doubt be grateful that youve  helped them shine. Just make sure you get someone else to proofread your  handiwork!  Take heart though because some small errors will always slip through.  So, if youve done the writing equivalent of skidding on a banana skin,  dust yourself off with pride. The meeting can wait  practising your  proofreading cant.  Robert Ashton is the Chief Executive of Emphasis.  From proofreading to document structure, the active voice to keeping it short and simple, we can help you write better documents. See our courses for individuals or our courses for groups. Alternatively, send us a message or call one of our friendly advisors on +44 (0)1273 961 810    
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